How Artificial Intelligence Is Transforming Food & Wine Tourism
In recent years, Artificial Intelligence has profoundly changed the way people discover, select and experience travel. Food and wine tourism – and wine tourism in particular – is now entering a new phase, shaped by how AI interprets, ranks and recommends destinations, experiences and brands. Travelers no longer search only for “wineries to visit” or […]
FINE Italy: a success for wine tourism and for our stand at the first edition
The first edition of FINE #WineTourism Marketplace Italy, organized by Riva del Garda Fierecongressi and Feria de Valladolid, closed with outstanding results: 76 exhibitors, 74 buyers from 24 countries, and over 1,440 business meetings, 89% of which were generated through mutual preferences between supply and demand.The event confirmed the enormous potential of Italian wine tourism, a sector that […]
Wine Tourism as a Lever of Resilience and Territorial Value
Reflections from the 9th UN Tourism Global Conference on Wine Tourism The 9th UN Tourism Global Conference on Wine Tourism provided a clear and stimulating overview of the future of wine tourism, confirming how this segment today represents one of the most effective levers of economic, cultural, and environmental resilience for wine-producing regions. Despite the […]